Promotion and Outreach for Preservation

This two hour live online class will look at specific ways that you can reach out to staff, donors, your users, and potential funders to improve collections care, gain additional resources, and fund special projects.

No sessions are currently scheduled for this event. To request a new session, please contact


Are you looking for ways to start new projects? Do you need support for better care of your collections? Why not take something you are already doing or (would like to do) and use it to help further your preservation goals.

Every archives, library, and museum has unique and valuable collections. Learn how to utilize those special treasures to generate interest and resources for both the gems and the general collections. Topics covered include: how preservation outreach can work for your institution, types of outreach activities that will highlight collections care needs, and how to get started turning outreach activities into possible funding. The class will examine the value of virtual and on-site activities to increase community interest, participation, as well as monetary and in-kind donations. Be prepared to talk about what you are already doing and explore ways to take your efforts one step further.

Learning Outcomes:

By the end of this class participants will be able to:

Develop a plan to increase the visibility of your programs
Design approaches to address specific needs

Instructor: Annie Peterson

Annie Peterson is Preservation Services Librarian at LYRASIS. Before joining LYRASIS, Annie Peterson was the Preservation Librarian for the Howard-Tilton Memorial Library at Tulane University. She has an MLIS from the University of Illinois at Champaign-Urbana. She has a range of experience in preservation and conservation that provides a strong base for helping the archives, historical societies, libraries and museums that we reach through the Preservation Field Services project. She is active in the American Library Association and is the Chair of the Association of Library Collections and Technical Services Preservation and Reformatting Section. In 2016 Annie was awarded the Esther J. Piercy Award from ALCTS, an award that is given to recognize the contribution to areas of librarianship included in library collections and technical service by a librarian who has shown outstanding promise for continuing contribution and leadership.

This class is for anyone whose job involves outreach activities or who is looking for resources to improve preservation outreach activities at their institution—you need not have a formal preservation program or designated Special Collections to benefit from the ideas discussed in this class.
Frequency: offered 2 times a year, Spring & Fall

Registrations for this class must be received at least one week before the class date. Registrants should receive an email offering detailed login and setup instructions. Please call 800.999.8558 if you do not receive this email at least three days before the class. This class is designed for individual participation; each individual must register.

Time: All live online classes are in Eastern time.

Please see Technical Requirements for online classes and events.

You may register using one of two methods:

    Register Online
    Click on "Register" above.
    PDF Form
    Print out the registration form and fax it to LYRASIS at 404.892.7879.